With industry partner Feeding America

What if we could improve how food gets to people experiencing food insecurity?

Our Service Design Studio course partnered with Feeding America to understand and ideate around how we might improve their services. My group of four other MS-EDI students and I originally focused on how suppliers get perishable foods to agencies, such as food pantries and soup kitchens. However, after discussion with the client we pivoted to focus on efficiency and information sharing across the ecosystem. 


We created a web-based platform solution with printed supplementary materials to address inefficiencies in the process of getting food from suppliers to individuals experiencing food insecurity. Our solution gave suppliers access to capacity building resources, informed volunteers about where they were most needed, and provided individuals experiencing food insecurity with a simplified process for finding and getting to the food they need.

Roles I Played

  • Conducted contextual observations

  • Created journey maps and service blueprints

  • Generated of actionable insights

  • Assessed feasibility & viability of design for client

  • Formally presented insights and design to client